For Rönesans Holding and Ballast Nedam, part of the Rönesans Group, we produced a commercial for the Horizons Amsterdam project using existing visual materials as the foundation. The challenge was to transform a static asset pool into a dynamic, contemporary campaign suitable for social platforms, while addressing both Turkish and international audiences.
The work focused on reinterpreting available footage and photography into a cohesive motion narrative. Through adaptive production methods including AI tools, still assets were extended into moving visuals, and multilingual voice-over versions were created to support parallel Turkish and English releases.
Horizons Amsterdam